Why you'll love it: Sign your lips with weightless matte color. Introducing Rouge Signature Matte Lip stain, the first lip stain from L’Oreal Paris that delivers the high color impact of a liquid lipstick with the no-makeup feel of a lip stain. The unique precision applicator shapes and lines lips for a precise and perfectly applied lip. Find your signature shade from bold reds, to wearable nudes and pinks, to statement plums and purples. Ultra-lightweight, fresh matte finish, and lasting wear.